Showing posts with label tea guys. Show all posts
Showing posts with label tea guys. Show all posts

Monday, December 10, 2012

Tea Social: Molly Hatch Event at Cambridge Anthropologie

This past Saturday I drove east to Cambridge with Emily and Oliver Rich of Tea Guys so we could all participate in a Tea Social hosted by the Harvard Sq Anthropologie Store.

Cambridge Anthropologie

We arrived with plenty of time to set up our teas for tasting as well as arrange for a comfy spot for the tea readings...the store had already been laid out nicely for us!
Tea Reading Nook

All 5 Flavors of Tea Guys Teas that are available for purchase were provided for tasting

Each person who got a reading received a lovely surprise gift from the store with a hand-drawn tag! GORGEOUS.

There were yummy sweets provided (loved the polka dot doilies!)
The tea readings were POPULAR! As you can see there was a long wait just to sit with me--amazing! It might have had something to do with the surprise giveaway...

Reading Tea Leaves, SUCH a line!








Tuesday, November 13, 2012

Latest Product:Fortune Telling Teacup



I like a good challenge. 

About a year and a half ago, I pitched making my own version of a fortune telling teacup to Anthropologie. This product design project represented a huge leap for me because what I proposed required me to move beyond ceramics as a design medium: I had to design the cup and saucer in addition to packaging.

Now, the fortune telling teacup had to have instructions; how else would anyone know how to read the leaves? I thought that using the format of a traditional tarot card would serve as a fun and magical device for the directions. After the clumps of tea wind up in the bottom of the cup, you consult your cards. The cards help to define the symbols on the cup and give meaning to your reading. Obviously, there’s some room for interpretation!

It’s always been a secret dream of mine with my roots as a studio potter to design tea packaging. So, when my teacup design was put into production, I approached Anthropologie about offering tea as a product to sell alongside the teacup. I know that if I were to purchase the cup, I would want loose-leaf tea to go with it. Delighted by the idea, the folks at Anthropologie agreed.

I definitely pitched the loose-leaf tea idea to Anthropologie with my favorite local tea company Tea Guys in mind for the project (here in Western Massachusetts’ Pioneer Valley) When I approached Tea Guys about designing labels for five of their flavors they were more than happy to oblige.

I set about quickly to design labels. Initially, Anthropologie wanted a small order from Tea Guys. Over the next few months the order grew and grew—until it became one of the largest orders that Tea Guys had ever had to fill.

Fill it they did, though. You can find yourself a fortune telling teacup and tea at Anthropologie. I can’t wait to hear about what your future holds!



Sunday, November 11, 2012

Visiting Tea Guys’ Factory


My friends at Tea Guys rang me up in October to say they were packing the tea tins I designed for shipment to Anthropologie. I knew they were busy, but until I visited the factory, I had no idea just how busy!

Emily and Oliver Rich, Owners Tea Guys
Hatfield, MA

Invited to see the process, I went over to their factory. I was eager to learn about how the tea was blended and to see how the tins were packed. There was something particularly exciting about seeing my own tin designs being filled in the factory--it was so special to see the work in progress.
Jasmine Green Tea Blended and waiting to fill tins


Hand filling tea tins with Jasmine Green Tea
Adding safety seal
Tea all packed and ready to ship!


All 5 Tea Guys teas with Molly Hatch labels now available at Anthropologie

Everything was done by hand, from labeling the tea tins, to hand blending 50-pound batches of tea, right down to filling the boxes. I was blown away. It’s amazing to witness the artisanal quality in action. You can’t help but appreciate the love and care that goes into each tin.
I am so very proud of this collaboration with Tea Guys for Anthropologie. I love that my label designs have become part of such a lovingly crafted products.

I also love how this initial collaboration with Tea Guys has already spurred us on to work on many more projects together. Coming up in the new year: with Tea Guys, I’ll be introducing three  "molly hatch" private label teas--Chamomile Lavender, Lemon Verbena, and Jasmine Green. These teas will be sold retail and wholesale as a collection through teaguys.com. We’ve got a few other projects in the tealeaves.

Getting to collaborate with Tea Guys has turned out to be a lot of fun. Inspired, I am now in the process of starting two other collaborations with local companies here in the Valley. 

Meantime, not only have I fallen for their delicious and beautiful tea, I have fallen for those fabulous Tea Guys!